Lauren RubensteinAssistant Professor of Government Erika Franklin Fowler and her collaborators on the Wesleyan Media Project are the authors of a new book, Political Advertising in the United States, published in February by Westview Press. The book is edited by Ada Fung '06. Fowler's co-authors are Michael Franz of Bowdoin College and Travis Ridout of Washington State University. Political Advertising in the United States is a comprehensive survey of the political advertising landscape and its influence on voters. The authors draw from the latest data to analyze how campaign finance laws have affected the sponsorship and content of political advertising, how "big data" has…
The campaign season so far has seen a significant increase in the volume of GOP presidential ads, and an explosion in advertising by super PACs and other outside groups. Outside groups sponsored 81 percent of ads between January 1–December 9, 2015—a 71 percent increase over 2011, and 12,000 percent increase over 2007. This was the finding of an analysis by the Wesleyan Media Project, its first of the 2016 election cycle. The "remarkable growth in campaign activity by independent groups" it found was covered by The Washington Post, NPR, The Wall Street Journal, Reuters, USA Today, Vox and others. Notably, the report found little…
Assistant Professor of Government Erika Franklin Fowler recently had two new articles on advertising in the 2014 elections published. Co-written with her Wesleyan Media Project co-director Travis Ridout of Washington State University, "Political Advertising in 2014: The Year of the Outside Group" was published in The Forum: A Journal of Applied Research in Contemporary Politics in December 2014. The paper notes a plateau in political advertising volumes and levels of negativity this election cycle, and an increasingly prominent role played by outside groups, especially in competitive races for the U.S. Senate. It also tracks the most competitive races, looks at issues featured in ads,…
The Wesleyan Media Project, which analyzes campaign television advertising in federal elections, has launched a new initiative to educate the public about attack ads and dark money in elections, thanks to funding from the John S. and James L. Knight Foundation. As anyone who watches television is well aware, the airwaves are filled with attack ads. Negativity in advertising is especially pronounced in some races, such as the Connecticut governor’s race, in which only 15 percent of ads were positive from Sept. 1 to Oct. 23. At the same time, dark money—or spending by outside groups who do not disclose…
The Wesleyan Media Project, which for the past two federal election cycles has tracked and analyzed campaign television ad spending, is expanding into the realm of health policy analysis with a new study examining media coverage accompanying the Fall 2013 rollout of the Affordable Care Act’s health insurance marketplace. The question of inquiry: How did media coverage of the ACA (commonly called “Obamacare”) differ state to state—or even within states—and what impact might this have on new health insurance enrollments? Findings were published July 18 in the Journal of Health Politics, Policy and Law from Duke University Press. (more…)
The Wesleyan Media Project's research was cited by U.S. Senator Angus King of Maine during a hearing April 30 of the Senate Committee on Rules & Administration. The subject of the hearing was "Dollars and Sense: How Undisclosed Money and Post-McCutcheon Campaign Finance Will Affect 2014 and Beyond." Watch a recording of the webcast here. The Wesleyan Media Project, directed by Assistant Professor of Government Erika Franklin Fowler and collaborators at Bowdoin College and Washington State University, works to increase transparency about political advertising. It tracks political ad airings on television and reports in real time about ad sponsors, spending,…
The Wesleyan Media Project has received a grant of $74,800 from the John S. and James L. Knight Foundation to track and analyze campaign ad spending in the 2014 midterm election cycle. The project is directed by Assistant Professor of Government Erika Franklin Fowler, along with Michael Franz of Bowdoin College and Travis Ridout of Washington State University. A resource for journalists, policymakers, scholars and voters, the project has worked to increase transparency in federal elections since it was established in 2010 with support from Knight Foundation. Read more about the grant and the Wesleyan Media Project’s work here.
The Wesleyan Media Project received a grant of $74,851 from the John S. and James L. Knight Foundation to track and analyze campaign ad spending in the 2014 midterm election cycle. The project is directed by Assistant Professor of Government Erika Franklin Fowler, along with Michael Franz of Bowdoin College and Travis Ridout of Washington State University. A resource for journalists, policymakers, scholars and voters, the project has worked to increase transparency in federal elections since it was established in 2010 with support from the Knight Foundation.
In the first presidential election since the Citizens United case transformed the campaign finance landscape, the number of ads airing in the presidential race alone surpassed one million by late October. While 2012 saw a sharp increase in the number of outside interest group players in the election, and corresponding increases in the amount of spending from groups who do not have to disclose their donors, there remained one consistent source of transparency in advertising—the Wesleyan Media Project. A political ad tracking project headed by Assistant Professor of Government Erika Franklin Fowler and colleagues at Bowdoin College and Washington State…
Erika Franklin Fowler, assistant professor of government, co-director of the Wesleyan Media Project, will be a panelist at a roundtable discussion at Yale University on Monday, Oct. 29. The subject is China and the American Election. Fowler will be joined by James Fallows of The Atlantic, Stephen Roach of the Jackson Institute of Global Affairs and the Yale University School of Management, and Jeremy Wu of the Committee of 100, and former senior advisor to the U.S. Census Bureau. As China's rapid development, and Sino-American relations continue to be featured in the media during the current U.S. election season, the panelists will…
David PesciData show President Obama and Mitt Romney running most presidential negative campaigns ever
In a recent segment on Super PACs, Stephen Colbert cites The Wesleyan Media Project