David PesciNegative campaign ads see large increase from 2008 presidential election cycle
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Much like the primaries for both sides in 2008, this race looks to continue its jockeying right into June. But through it there is one resource that provides some clarity, at least when it comes to the money being spent on campaign ads: The Wesleyan Media Project. Created in 2010, The Wesleyan Media Project is a nonpartisan, academically-based effort designed to television track advertising in all federal elections. It is directed by Erika Franklin Fowler, assistant professor of government. The co-directors include Michael Franz, associate professor of government at Bowdoin College, and Travis Ridout, associate professor of political science at…
The President uses Wesleyan Media Project study for a campaign ad, but did he manipulate the data?
The President's six-day, 5,000 ad blitz in swing states was highly unusual this early in process
Assistant Professor Erika Fowler explains The Wesleyan Media Project as best she can in 5 minutes.
The 2010 campaign season was the most negative in recent years, but, current political rhetoric aside, that actually may not be a bad thing. These are among the findings and conclusions from a recent journal article published by Erika Franklin Fowler, assistant professor of government and director of The Wesleyan Media Project, and her co-researchers in The Forum, a Journal of Applied Research in Contemporary Politics. “Advertising Trends in 2010” by Fowler and Travis Ridout, associate professor at Washington State University and co-director of The Wesleyan Media Project, examined the data and trends in television campaign advertising from all Federal and…
The Republican strategist cites research done by The Wesleyan Media Project on negative campaign ads
The Wesleyan Media Project has received a $100,000 grant from the John S. and James L. Knight Foundation. The Wesleyan Media Project is a non-partisan initiative designed to perform comprehensive tracking and analysis of federal and gubernatorial political advertisements by candidates, parties and special interest groups. It also provides experiential learning for graduate and undergraduate students in the review, coding and analysis of political advertisements. Since its launch in late September 2010, The Wesleyan Media Project (more…)
Erika Franklin Fowler, assistant professor of government, received a $100,000 grant from the John S. and James L. Knight Foundation. The funds will be used to support The Wesleyan Media Project. More information on this grant is online at: https://newsletter.blogs.wesleyan.edu/2010/11/05/knight-foundation-supports-the-wesleyan-media-project/
The first data analysis released by the Wesleyan Media Project is making national news. The New York Times recently reported that ads mentioning China had been run by 29 candidates for national office and cited the Wesleyan Media Project and it's director, Erika Franklin Fowler, assistant professor of government. The data analysis findings were also reported by BusinessWeek, among other outlets, and indicate that spending on political ads has increased by $220 million over the 2008 campaign cycle. Some of the increases are a result of senate races in more populous states than in 2008, including California, New York, and…
Senate races in large states, more special interest money accounting for much of the increases.