Obama Still Dominates Advertising in Key States

Lauren RubensteinOctober 4, 20122min
The President holds an advantage in 14 of 15 top markets, says a new Wesleyan Media Project study

Despite early predictions that Republicans would dominate the airwaves this election cycle, the latest Wesleyan Media Project study found Obama holding an advertising advantage in 14 of 15 top markets in key swing states. Las Vegas was the only exception, in which pro-Romney ads outnumbered pro-Obama ads.

The study, which also contained analysis of overall ad volume, negativity, and ad spending in Congressional and Senate races, was covered by a number of major news outlets. These included NPR’s All Things Considered, The New York Times, Politico, Bloomberg, Reuters, The Washington Post, The Los Angeles Times, ABC News, The Guardian, and USA Today, among others.

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