Wesleyan faculty frequently publish articles based on their scholarship in The Conversation US, a nonprofit news organization with the tagline, “Academic rigor, journalistic flair.” In a new article, Associate Professor of Government Erika Franklin Fowler and her codirectors on the Wesleyan Media Project, Michael Franz of Bowdoin College and Travis Ridout of Washington State University, write about the big takeaways of political advertising in the 2018 midterm elections. The Wesleyan Media Project tracks, analyzes, and reports on campaign advertising—both television and digital—in federal races in real time during elections. The big lessons of political advertising in 2018 The 2018 midterm…