Gifts big and little – and each of them important – poured in during the last week of June, building on the momentum of the public launch of Wesleyan’s THIS IS WHY campaign to bring the grand total raised to somewhere north of $304 million. The campaign – which will devote the great majority of funds raised to financial aid at Wesleyan – wrapped up fiscal 2013 with cash and pledges from nearly 14,000 alumni, parents and friends. “I’m more than thrilled,” said Vice President for University Relations Barbara-Jan Wilson. “This is the best fundraising year we’ve ever had. I think…