News media, advertising, and other messaging can be important tools in promoting a healthy and equitable society. The COVID-19 pandemic shows just how catastrophic the consequences can be when a communication crisis is added to a health crisis. Wesleyan’s Erika Franklin Fowler, Steven Moore and Laura Baum are launching the Collaborative on Media & Messaging for Health and Social Policy (COMM) to help. In summarizing their research—including more than a decade’s worth of health-related advertising and news coverage on childhood vaccinations, the Affordable Care Act, education, paid leave, and health equity—they find some broad takeaways. For example, according to COMM,…